Roots Atlanta provides an encouraging and challenging support system to enable young people to flourish from the inside out. The heart of this organization and its desire to serve in a meaningful way attracted the People of Resource to run alongside its pursuits and actions.

After creating an identity and web site for Roots Atlanta, we approached them with a program of fun and interactive custom furnishings. When the unexpected difficulties that come with every start-up effort appeared, the time and budget demands tightened significantly.

Solution

We responded to the situation by calling on local organizations for donated materials, and using some clever design details to deliver an exciting, modern, and functional space.

With the help of the local school system surplus and Mohawk carpets, we were able to obtain old art tables, work tables, chairs, and carpet tiles.

We fabricated a shelving system out of a single piece of reclaimed walnut to showcase the best children’s books. By retrofitting affordable Ikea shelving with a mason jar storage system, craft supplies became easy to find and organize. We also utilized extra legs from school desks to make a maple reading table and a twelve-foot, solid, heart-pine bench.

Results

The space is now brimming with fun and excitement. Just from walking in, kids can feel the energy and intent of Roots’ energetic founder, Nicki Keys.

Amy Rouse, a California-based herbalist and consultant, wanted to create a platform to provide quality advice for healthier living. She was seeking a new identity and website to showcase her services and products. She turned to People of Resource for a clean, modern update.

Solution

Our approach to the Backyard Remedies logo was to create a mark with texture, playing off the blending of Amy’s medicines, by overlaying primary-color ink splotches to create specific floral compositions.

The primary goal of the website was to create appropriate avenues for learning about the services and products Amy offers, with each path on the site leading people to contact her directly.

David Daniels is an Atlanta-based architect with an extensive portfolio that includes restaurant interiors, private residences, and modern live-work spaces. With experience at nationally-recognized firms like Cooper Carry and Ai Group under his belt, David approached us ready to accelerate his private practice.

People of Resource’s relationship with David goes back – we’ve designed and fabricated furniture for a variety of his interior architecture projects. This history allowed People of Resource the luxury of already being familiar with David’s distinct style. The longevity of our relationship with David is something we take great pleasure in.

Solution

David’s work features distinctive contemporary forms. We approached the identity for David Daniels Design particularly inspired by his local residential projects. We elected to represent this work through a form that resides in the area between two- and three-dimensionality.

By developing an architecture based on project type, creating project pages that focus on imagery, and highlighting his best work through a rolling feature page, we established the breadth and variety of his portfolio.

Results

We created a clean environment that allows David’s work to be viewed at a high resolution, highlighting the striking character and precise details of his spaces and exteriors. The identity we created for David aligns with the aesthetics and quality of his architecture to reinforce his brand and build awareness of his practice in the marketplace.